Baby Bottle Pop is embracing all things whimsical.
The brand, which is part of the Bazooka Candy Brands portfolio, has unveiled a new addition to its portfolio — Unicorn Glitter Berry.
Featuring a sweet red berry taste, the new addition also features a twisted pink and purple swirl designed lollipop that consumers can dip into glittery candy powder, the company said.
The edible glitter the product contains is a unique innovation for the brand and is made with specks of rainbow sparkles.
"We are so delighted to welcome Unicorn Glitter Berry into the Baby Bottle Pop family," Sidra Riaz, the Baby Bottle Pop senior brand manager said. "Baby Bottle Pop has been a fan favorite for over 20 years, and the new Unicorn Glitter Berry flavor gives consumers the perfect, innovative way to tap into their silly side with this sparkly unicorn sweet treat!"
Shoppers can find Baby Bottle Pop’s Unicorn Glitter Berry at Walmart stores and nationwide at retailers in January 2020.