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Coty inks deal with Roberto Cavalli

7/21/2010

NEW YORK Coty Inc. has signed a licensing agreement with Italian fashion brand Roberto Cavalli Group to create, develop and distribute Roberto Cavalli and Just Cavalli fragrances.

The agreement will start July 2011, when the existing fragrance license agreement for Roberto Cavalli and Just Cavalli expires. The new agreement with Coty, which will manage the license out of its Coty Prestige division, also will allow for the development of Roberto Cavalli and Just Cavalli fragrances internationally. Financial terms of the agreement were not disclosed.

The first launch of the new fragrances under the new license is expected to be in spring 2012.

"With his colorful and elite sense of style, Roberto Cavalli brings an undeniably unique signature to fashion. He has impressively influenced trends for decades, establishing himself as a world-renowned fashion icon," stated Bernd Beetz, CEO of Coty Inc. "This is the ideal time to combine Roberto's fashion power with Coty's fragrance expertise. I'm proud to welcome Roberto as an esteemed member to the Coty family."

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