MANCHESTER, N.H. — Velcro is expanding into the beauty and wellness category by teaming up with Dr Teal’s to integrate the Velcro brand Press-Lok closure into a range of Epsom salt bath soaking products.
"Consumer product brands around the world are recognizing that a convenient closure increases overall product value and appeal," stated Chris Lerra, senior business development manager of packaging at Velcro Industries. "We are thrilled to continue to announce adoptions of the Press-Lok closure and move into the wellness and beauty space through this fantastic new partnership with the Dr Teal's brand."
The closure is available on all of Dr Teal's Epsom Salt Soaking Solutions in the 6-pound and 3-pound sized bags. Dr Teal's is available in the bath section at mass-market retailers nationwide.