SOLON, Ohio — Efficient Collaborative Retail Marketing (ECRM) has announced the lineup of events for its European Beauty, Personal & Health Care week. The events will be held at the Intercontinental Carlton in Cannes, France and will see global retailers and distributors meeting with suppliers in the beauty, prestige beauty, personal care, health care and VMS categories.
“The 20-minute meeting platform is much more efficient than any kind trade fair event, which enables us to recognize and implement business opportunity much faster,” Matic Zupanc, international brand manager for health, diet and beauty at Studio Moderna, said. “It is a great networking platform and brings together suppliers, buyers and distributers in once place to facilitate further business development.”
Among those planning to attend are Marionnaud Lafayette, Boots, Sephora, Clicks, Amazon.co.uk, Magni and Marks & Spencer, as well as distributors from 25 countries, ECRM said.
The week will also feature a presentations on social media and the beauty category from 30-year industry veteran and Brand Chorus partner Brad Nix, as well as a presentation from Women’s Marketing EVP global strategy Rich Zeldes about emerging consumer and marketing trends in print, digital and mobile media.
The European Beauty & Personal Care events will be Feb. 7-10, 2016; European Prestige Beauty Care events will be held from Feb 8-9, 2016; and European Health Care, Vitamin, Diet & Nutrition events will be from Feb. 9-11, 2016.