HRG identifies top five FE categories for independents

WAUKESHA, Wis. — Hamacher Resource Group on Tuesday unveiled the top five front-end categories poised for continued growth among independents, including diabetes care, cold and allergy, sking care, oral care and baby care. 

 

“This research will help us advise our supplier, retailer, and distributor clients of emerging opportunities in independent pharmacy,” stated Dawn Vogelsang, HRG president and majority owner. “It’s great to see the independent pharmacy channel continue to evolve.”

 

HRG’s Category Research & Analysis department studied the company’s proprietary community pharmacy velocity data from the last 10 years, as well as IRI drug and multi-outlet unit sales reports from recent years to uncover which health, beauty and wellness categories have sustained growth at independent pharmacy. 

 

HRG developed infographics to showcase the categories that are performing well, and highlighted which categories and subcategories have outperformed in independent pharmacies over chain drug stores. 

 

Infographics were created for each of the five growth categories, as well as  an overview infographic that depicts the top 11 categories that independents should focus on to help them grow front-end sales.