Pharmabox kiosk named ‘most innovative’
MIAMI — Pharmabox has been named by Self Service News Magazine as having one of the most innovative retailing systems of the year, the company announced Monday. Pharmabox in May introduced a self-service kiosk stocked with more than 140 health and beauty items.
“We may be only half way into 2015, but we think we've already spotted a potential winner for the most innovative machine of the year,” the magazine reported. The Pharmabox features all the latest technologies, including cashless payment systems, interactive screens that display complete product information and wireless backend management systems, Self Service News reported.
Both Kroger and Max-Wellness launched similar kiosks in 2012. It is brand extension and an inexpensive way to propel a retailer’s reach well beyond the bricks and clicks they have today, Max-Wellness CEO Michael Feuer told Drug Store News then. “The reality of retailing today is it’s changing,” he said. “What we look at is expanding and becoming a national brand by … creating points of presence.”
"Think about how many times the average consumer has to run out to the store to get a medicine, personal care item, beauty product, or even a battery," commented Alejandro Rodriguez, CEO Pharmabox. "We can cut the time it takes to get those items, reduce the number of cars on the road, and have a positive impact on the environment – just by placing a Pharmabox automated kiosk in key locations. The cost and time savings, plus the added convenience for consumers could be enormous.”
Rodriguez has plans to deploy the Pharmabox units in high-traffic locations throughout the nation, including airports, hotels, business centers, transportation hubs, apartment complexes, college campuses and dormitories, fitness centers, hospitals, sports stadiums and retail stores.
“Within a short time, Pharmabox will redefine the way consumers shop for medicines and personal care items,” Rodriguez said. “Just as Redbox changed their industry, we will change ours – for the better.”