Radius toothbrush celebrates 25-year anniversary

KUTZTOWN, Pa. Privately owned toothbrush and floss manufacturer Radius Toothbrush turns 25 this year. On Nov. 25, 25 years ago, Radius sold its first product‹the Original Toothbrush‹to a New York City retailer who purchased 24 of them. She called back the next morning reporting she had sold out, already had a waitlist for the next order and was going to need more.

This marked the beginning of a successful business that now resides in Kutztown, Pa., though it was created on the British Virgin Island of Tortola and established in Manhattan. Its original president, Kevin Foley, still operates the company, and his daughter, Saskia Foley, recently joined the team.

Radius manufactures various unique styles of toothbrushes, floss and travel cases. New York independent pharmacies initially showed interest in the toothbrushes, and the rest of the country followed. Radius products can now be purchased at Whole Foods Market, Vitamin Shoppe, Duane Reade, Loblaws and thousands of other U.S. retailer locations.