After taking a plunge into the
hair care aisle, RevitaLash Cosmetics is expanding further into the world of lashes.
The Ventura, Calif.-based brand unveiled the latest addition to its portfolio, the Double-Ended Volume Set. This new tool combines the company’s Volumizing Primer and Volumizing Mascara into a 2-in-1 duo that enhances volume and creates pigmented lashes.
"Our physician-driven collection is always evolving and constantly offering solutions to enhance the beauty of lashes and brows," Michael Brinkenhoff, CEO and founder of RevitaLash Cosmetics, said. "We are thrilled to be able to provide our customers with a 2-in-1 product conveniently designed to prep and promote the look of long, gorgeous lashes."
Featured ingredients found within the 2-in-1 tool include the Volumizing Primer's indigo blue mineral tint to brighten eyes, intensify mascara’s topcoat and promote stronger and healthier lashes. Also included is the Volumizing Mascara's featured biotin and soft flex polymers that deliver conditioning and strengthening properties for lash length and amplification, the company said.
The product also features polymers, natural plant extracts and a water-resistant formula.
RevitaLash’s Double-Ended Volume Set retails for $35.50 and is currently available on the company’s website, where further product information also is available, and in select locations across 62 countries.