DENTON — Sally Beauty Supply has announced its official hair and nail sponsorship for Season 14 of Lifetime’s Emmy-nominated show, “Project Runway.”
"This is an important step for Sally Beauty," stated Chris Brickman, president and CEO of Sally Beauty. "We are investing in upgrading our brand and store experience with a focus on our beautiful finds and beautiful prices backed by our love it or return it guarantee. And we have beauty advisors in every store who can help our customers find the best product for every hair and nail need. Project Runway is the perfect stage for us to showcase our salon-quality products and expertise."
The on-set Sally Beauty Studio will feature products that are exclusively available at Sally Beauty stores. Each week, Gregory Patterson, lead hair stylist for “Project Runway,” will put those products to the test in creating a variety of hair and nail styles to complete the model's looks for every runway challenge.
“Project Runway” Season 14 will premiere on Aug. 6, at 9 p.m. Eastern on Lifetime. Sally Beauty will be providing the winner of “Project Runway” with a one-year supply of products and the opportunity to consult with Sally Beauty to create a limited edition "FingerPaints" nail color collection. Products featured on the show include brands sold exclusively at Sally Beauty including ION, Beyond the Zone, HotShot Tools and Silk Elements.