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SensatioNail names Gabrielle Union as brand ambassador

11/19/2014

Photo Credit: SensatioNail Facebook Page


NEW YORK — Pacific World’s at-home home gel polish brand SensatioNail has selected actress Gabrielle Union to serve as brand ambassador and and creative advisor.



“So excited to welcome the wonderful Gabrielle Union to the SensatioNail team as brand ambassador & creative advisor,” the company stated on its Facebook page.


In a company-issued statement, Monica Maloney, VP of marketing for SensatioNail, stated, "Gabrielle embodies the stylish and savvy consumer we hope to reach, and her work as a creative and inspiring woman complements our growing brand. Gabrielle's charisma and enthusiasm makes her the perfect partner to bring SensatioNail to new levels of awareness and help continue to grow consumer demand and affinity."


She will begin appearing in SensatioNail commercial advertisements nationwide next month. Over the course of the multi-year partnership, Union will also help curate seasonal color collections, advise on new product and color launches and be featured as the celebrity ambassador in all communication activities.



SensatioNail at-home gel polish works with an LED light and promises to provide users with up to two weeks of damage-proof wear.

 


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