Speed Stick seeks to protect clothes from stains

NEW YORK Colgate-Palmolive has introduced its new Speed Stick Stainguard and Lady Speed Stick Stainguard with Stain Defense technology to help fight yellow stains and residue on clothes.

"In a recent study, consumers said that yellow armpit stains continue to be an issue for them," stated Philip Durocher, general manager of U.S. personal care for Colgate. "Our exciting new Stainguard line is specifically formulated to help with the yellow armpit staining issue that men and women face, and provides a unique way to address one of the largest unmet consumer needs in the category."

The products are infused with patent-pending Stain Defense technology to help fight the appearance of yellow stains and white residue on clothes while providing 24-hour odor and wetness protection.

As part of the launch, Speed Stick has partnered with apparel brand Hanes. Special packs of Hanes Underwear T-shirts at selected retailers will, for a limited time, include a free trial of Speed Stick Stainguard.