Weleda has become one of the two brands which has been recognized by the UEBT, or Union for Ethical Biotrade, to receive its certification for sourcing with respect, the company said.
The UEBT is a nonprofit organization that provides a globally recognized standard for sustainable sourcing and the use of raw materials.
“We have received many awards in recent years for our efforts to achieve sustainability in our supply chains,” Annette Piperidis, manager of sustainable sourcing at Weleda, said. “Sustainability is not a goal for us, but rather a process in which we constantly strive for optimization. For this reason, it was important to us to take our efforts to the next level and to face further challenges.”
To receive a UEBT certification, the organization first looks at a company's entire sourcing system and validates that it has incorporated its requirements into its system for sourcing and processing natural ingredients. The second step in verification requires the sourcing services to be looked at closely in order to verify that UEBT’s rules have been implemented throughout the supply chains for their natural ingredients.
“We are so proud that Weleda has achieved ethical sourcing system certification by UEBT and will be one of the first brands to place the UEBT trust mark on its products,” Rik Kutsch Lojenga, UEBT's executive director and a global expert on ethical sourcing of natural ingredients, said. “By meeting our internationally recognized standard, a company assures customers that, when sourcing raw materials, biodiversity is conserved and used sustainably, and that all partners along the chain are treated equitably and paid fairly.”
In 2011, Weleda became a member of the Union for Ethical Biotrade and since then has reaffirmed its traditional principles of ethical business practices and applied the UEBT standard to its raw material procurement, the company said.
“Ethical and responsible sourcing is at the heart of who Weleda is, and we are honored to be recognized with this inaugural UEBT certification,” Rob Keen, CEO of Weleda North America, said. “We take our leadership role in the global community seriously and hope more companies follow our lead and join us to work in harmony with both nature and the global supply chain to protect and nurture the environment, biodiversity and the lives of the farmers and gardeners that share in this commitment. We are thrilled to be able to communicate these guiding principles with like-minded consumers here in North America.”
The UEBT label will begin to appear on Weleda products beginning in 2019.