Brach’s is putting a new spin on a Valentine's Day mainstay.
The Chicago-based company is welcoming a new addition to its line of conversation hearts — Heart "2" Heart Tiny Conversation Hearts.
Featuring playful sayings on both sides of the heart-shaped candy, consumers will find modern sayings, trending phrases, acronyms and catchy expressions that include "YAAAS," "GOAT" and "BAE" in such flavors as banana, orange, grape, cherry and lemon.
“Brach’s is excited to add Heart ‘2’ Heart conversation hearts to our existing line of conversation hearts, bringing a fresh new look, taste and feel to the classic candy everyone knows and loves,” said Peter Goldman, vice president of Brach’s and seasonal sugar confections at Ferrara. “We continue to innovate our classics with unique flavors and shapes to keep up with our consumers' changing tastes and cultural interests, and are proud to offer an array of conversation hearts and other festive Valentine's Day treats for all to enjoy.”