Ben & Jerry’s unveils the limited batch flavor making a return
Ben & Jerry’s fans have spoken and made the final decision on what flavor should make a limited-encore appearance.
The Burlington, Vt.-based company announced that Bob Marley’s One Love ice cream would be hitting shelves once again after receiving 27% of the votes. Other flavors in the running included Peanut Butter Half Baked, Phish It's Ice… Cream, Chocolate Cherry Garcia, Candy Bar Pie and Nutty Caramel Swirl.
One Love is a banana ice cream that contains caramel, graham cracker swirls and chocolatey peace signs.
A portion of the ice cream’s proceeds will benefit Jamaica’s One Love Youth Camp, which is run by the Bob Marley Foundation and Partners for Youth Empowerment.
"Bob Marley stood for more than just music, he advocated for social change and inspired millions to think about peace, love and equality," Jerry Greenfield, Ben & Jerry's co-founder, said. "Ben & Jerry's has long strived to champion love and social justice, and by partnering with the Marley family, we're happy to play a small role in supporting Marley's vision for a sweeter world."
One Love will be available for purchase at retailers nationwide, online and at participating Ben & Jerry’s Scoop Shops.
"We're really excited to see fans brought back a flavor that promotes youth empowerment and social change," flavor guru Haylee Nelson said. "Sometimes, we just need a little help when we can't decide ourselves!"
The Burlington, Vt.-based company announced that Bob Marley’s One Love ice cream would be hitting shelves once again after receiving 27% of the votes. Other flavors in the running included Peanut Butter Half Baked, Phish It's Ice… Cream, Chocolate Cherry Garcia, Candy Bar Pie and Nutty Caramel Swirl.
One Love is a banana ice cream that contains caramel, graham cracker swirls and chocolatey peace signs.
A portion of the ice cream’s proceeds will benefit Jamaica’s One Love Youth Camp, which is run by the Bob Marley Foundation and Partners for Youth Empowerment.
"Bob Marley stood for more than just music, he advocated for social change and inspired millions to think about peace, love and equality," Jerry Greenfield, Ben & Jerry's co-founder, said. "Ben & Jerry's has long strived to champion love and social justice, and by partnering with the Marley family, we're happy to play a small role in supporting Marley's vision for a sweeter world."
One Love will be available for purchase at retailers nationwide, online and at participating Ben & Jerry’s Scoop Shops.
"We're really excited to see fans brought back a flavor that promotes youth empowerment and social change," flavor guru Haylee Nelson said. "Sometimes, we just need a little help when we can't decide ourselves!"