Biena, a brand known for its chickpea snacks is venturing into brand new territory by partnering with the Girl Scouts of the USA. Together both companies are launching Thin Mints Chickpea snacks, which consist of a fair trade dark chocolate coating over its classic sea salt chickpeas.
"There are few things Americans anticipate more than Girl Scout Cookie season, so we are very excited to offer a chickpea snack inspired by the classic flavor of Thin Mints cookies," Poorvi Patodia, founder and CEO of Biena, said. "We've combined Biena's good-for-you chickpea snacks with the timeless taste of Thin Mints cookies, all for 130 calories and 4 grams of protein and fiber. It's a refreshingly delicious snack."
The Thin Mints chickpea snacks will appear on shelves at Whole Foods beginning in June and will retail $4.49 for a 3.15-oz. sized pack.
"The Girl Scout Cookie Program gives girls essential business and entrepreneurial experiences that set them up for a lifetime of success," Barry Horowitz, GSUSA chief revenue officer, said. "We are proud to work with Biena to remind consumers about the power of the cookie program for girls everywhere."
Other products from the Boston-based company, such as the sea salt, honey roasted, barbeque and habanero chickpea snacks can be found at such retailers as Albertsons, CVS, Stop & Shop and Shoprite among others. Further product information and sort availability can be found on Biena's website.