Chocolate, peanut butter unite in new Snickers bar
HACKETTSTOWN, N.J. — Mars Chocolate is pairing its classic Snickers candy with peanut butter.
Snickers Peanut Butter Squared boasts classic Snickers taste, which includes peanuts, caramel, nougat and milk chocolate, but also possesses the rich decadence of peanut butter. Each 1.78-oz. singles pack includes two delicious square-shaped bars and sells for a suggested retail price of 89 cents.
"How do you improve the most satisfying candy bar in the world? You add peanut butter," said Debra Sandler, chief consumer officer for Mars Chocolate North America. "We know people love the satisfying taste of Snickers and research told us they also love peanut butter and chocolate. Snickers Peanut Butter Squared is the match made in heaven."