Eggo doubles down on flavor and fluffiness
Fan of Eggo products, which are part of the Kellogg's family, can now enjoy the brand’s Belgium-style waffles in new varieties and improved recipe.
The Battle Creek, Mich.-based company is introducing consumers to its new Thick and Fluffy Waffles, which are available in four flavors and will be supported by the L’Eggo Your Eggo campaign.
“The new, fun flavor upgrades to our beloved Eggo Thick and Fluffy Waffles will provide the ultimate deliciously indulgent experience for waffle lovers nationwide,” Dick Podiak, Kellogg's vice president of marketing and innovation of frozen foods, said. “They are the fluffiest waffles that are just too good not to share and we're excited for you to see TV and digital advertising that demonstrates just how irresistible the new and improved waffle flavors are.”
Eggo’s Thick and Fluffy Waffles come in:
Consumers who are interested in purchasing the brand's new Thick and Fluffy Waffles can find their nearest location via the store finder on the company's website, where further information also is located.
The Battle Creek, Mich.-based company is introducing consumers to its new Thick and Fluffy Waffles, which are available in four flavors and will be supported by the L’Eggo Your Eggo campaign.
“The new, fun flavor upgrades to our beloved Eggo Thick and Fluffy Waffles will provide the ultimate deliciously indulgent experience for waffle lovers nationwide,” Dick Podiak, Kellogg's vice president of marketing and innovation of frozen foods, said. “They are the fluffiest waffles that are just too good not to share and we're excited for you to see TV and digital advertising that demonstrates just how irresistible the new and improved waffle flavors are.”
Eggo’s Thick and Fluffy Waffles come in:
- Double Chocolatey, which is infused with cocoa and chocolate chips.
- Original, which is made with real vanilla extract from vanilla beans in Madagascar;
- Cinnamon Brown Sugar, which features more cinnamon than the previous recipe; and
- Blueberry, which contains an extra dose of blueberry flavor and a hint of lemon zest.
Consumers who are interested in purchasing the brand's new Thick and Fluffy Waffles can find their nearest location via the store finder on the company's website, where further information also is located.