Eva Longoria debuts Texas-inspired salsa
Eva Longoria can now add salsa creator to her list of titles.
The actress, in partnership with FoodStory’s Fresh Cravings brand, has launched a fresh-tasting, Texas-inspired salsa at H-E-B.
Eva’s Kitchen Cantina Style Salsa contains a smoky bite derived from chipotle, jalapeno, cayenne and Anaheim peppers. The salsa also contains fresh vegetables and vine-ripened tomatoes that are specially charred and roasted to bring out their robust taste, the company said.
"We are exceptionally proud of our growing relationship with Eva Longoria. Her passion for making authentic and delicious food vibes deeply with our mission to bring the best food stories to life," Jay Whitney, the president of FoodStory, the company behind Fresh Cravings said. "She brings an incredibly high level of integrity to the table, especially since she's a trusted salsa expert. From start to finish, she was involved with every aspect of this Texas-inspired salsa, even down to the charring of the tomatoes to produce such a smoky flavor."
Longoria, who is a Texas native, grew up with homemade salsa as a staple in her kitchen, and believes that it should be created from fresh ingredients, and should never be cooked or pasteurized, the company said.
"Being a Texas-native and growing up in a Latino family filled with passionate cooks, the smell of cilantro, onions, peppers, and charred tomatoes was always present. Where did we buy all of these fresh, high-quality vegetables? H-E-B! I could not be more thrilled to launch Eva's Kitchen Cantina Style Salsa with this wonderful grocery store," said actress, producer, philanthropist, and NY Times bestselling cookbook author, Eva Longoria. "I inherited my family's love of fresh-tasting salsa, and in my house, my husband and I eat it on everything—eggs, baked chicken, salads, tacos, and even pizza. Like most people, I don't always have time to make salsa from scratch. Adapting one of my family's recipes with the Fresh Cravings team means that you get an authentic salsa that's as close to homemade as possible."
The actress, in partnership with FoodStory’s Fresh Cravings brand, has launched a fresh-tasting, Texas-inspired salsa at H-E-B.
Eva’s Kitchen Cantina Style Salsa contains a smoky bite derived from chipotle, jalapeno, cayenne and Anaheim peppers. The salsa also contains fresh vegetables and vine-ripened tomatoes that are specially charred and roasted to bring out their robust taste, the company said.
"We are exceptionally proud of our growing relationship with Eva Longoria. Her passion for making authentic and delicious food vibes deeply with our mission to bring the best food stories to life," Jay Whitney, the president of FoodStory, the company behind Fresh Cravings said. "She brings an incredibly high level of integrity to the table, especially since she's a trusted salsa expert. From start to finish, she was involved with every aspect of this Texas-inspired salsa, even down to the charring of the tomatoes to produce such a smoky flavor."
Longoria, who is a Texas native, grew up with homemade salsa as a staple in her kitchen, and believes that it should be created from fresh ingredients, and should never be cooked or pasteurized, the company said.
"Being a Texas-native and growing up in a Latino family filled with passionate cooks, the smell of cilantro, onions, peppers, and charred tomatoes was always present. Where did we buy all of these fresh, high-quality vegetables? H-E-B! I could not be more thrilled to launch Eva's Kitchen Cantina Style Salsa with this wonderful grocery store," said actress, producer, philanthropist, and NY Times bestselling cookbook author, Eva Longoria. "I inherited my family's love of fresh-tasting salsa, and in my house, my husband and I eat it on everything—eggs, baked chicken, salads, tacos, and even pizza. Like most people, I don't always have time to make salsa from scratch. Adapting one of my family's recipes with the Fresh Cravings team means that you get an authentic salsa that's as close to homemade as possible."