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Odwalla introduces Super Protein Mango smoothie

8/23/2011

HALF MOON BAY, Calif. — Odwalla has introduced a new smoothie to its protein beverages line.


New Super Protein Mango smoothie contains 20 g of soy protein, provides 50% of the daily value of calcium and 150% of the daily value of vitamins B12 and B6, Odwalla said. Each smoothie is packaged in a 12-oz. PlantBottle. The company rolled out its PlantBottle packaging in April.


“Mango flavored beverages are becoming increasingly popular yet we noticed a gap in the nondairy protein category,” Odwalla VP marketing Irma Shrivastava said. “By providing 20 g of soy protein and a creamy swirl of mango flavor in every bottle, Super Protein Mango is a fresh on-the-go beverage for health-conscious consumers who don’t want to compromise taste.”

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