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PlumSmart gets lighter

2/8/2008

YUBA CITY, Calif. The introduction of PlumSmart Light, a lower calorie version of PlumSmart plum juice, showcased an even healthier juice for consumers to enjoy. PlumSmart Light, presented by Sunsweet Growers, the company stated, is an alternative juice for those who are plagued by digestive disorders and need a beverage with low sugar.

PlumSmart Light contains the same amount of fiber as the original PlumSmart, measuring in at 3 grams. According to published reports, it also contains 11 grams of sugar and is about 60 calories. The juice contains other healthy ingredients that are said to improve the digestive tract, magnesium and potassium. These ingredients are ideal for a person who is either diabetic or simply wants to limit sugar-intake.

“PlumSmart Light is designed for those of us who are health conscious and enjoy the satisfaction of drinking something that not only tastes good, but is good for you,” Steve Harris, vice president of marketing at Sunsweet, said. “With 60 to 70 million Americans suffering from digestive diseases, PlumSmart Light is the only low-sugar juice for digestive health maintenance.”

Sunsweet also will launch a campaign with Carolyn O’Neil, a dietitian and award-winning author, to promote the website www.smartgigestivehealth.com which educates men and women on digestive disorders and the importance of nutrients and vitamins for overall health. PlumSmart is available in major retailers nationwide, and is also available at their website www.plumsmart.net where more information about PlumSmart Light is available.

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