Report: Diet Coke debuting limited-edition can
ATLANTA — After announcing that it would roll out a 1.25-liter package for several of its soft drink brands, Coca-Cola reportedly also is revamping its Diet Coke cans, according to a published report.
Diet Coke, which has been on the market since 1982, will debut a limited-edition can that will make its way to stores shelves next month, according to Adweek.
The can redesign, which includes super-sized letters, was developed by Turner Duckworth, which is responsible for the brand redesign for Coca-Cola and brand creation of Diet Coke Plus, according the design firm's website.