Report: Kraft scales back wholesale prices for coffee

NORTHFIELD, Ill. — J.M. Smucker isn't the only company that has trimmed its coffee prices.

On week after the company announced its coffee price reduction, Kraft Foods reportedly is lowering its wholesale prices for such brands as Maxwell House by about 6%, according to an Associated Press report. The price reduction includes 20 cents per pound on roast and ground coffees and 2 cents per ounce on instant coffees.

As previously reported by Drug Store News, J.M. Smucker, which sells items under the Folgers, Dunkin' Donuts and Folgers Gourmet Selections brands, cut the list prices of the products by an average of 6% due to declines in the green coffee futures market.