Skip to main content

ThinkThin introduces new Crunch packaging along with new flavor extension

2/20/2013

LOS ANGELES — ThinkThin on Tuesday announced its Crunch bars are getting a makeover with a new design and the addition of a coconut chocolate dipped mixed nuts flavor. 


“What sets the thinkThin brand apart from competitors is our ingredients,” stated Lizanne Falsetto, CEO ThinkThin. “The new … bar delivers on our promise of providing nourishing, nutritious, great tasting food and our new Crunch packaging is a natural progression of showcasing our brand message in a clear, visually appealing way.” 


Coconut, a great source of calcium and magnesium is becoming increasingly popular among consumers, ThinkThin noted, and the addition will expand the ThinkThin Crunch line outside of only fruits. 


Coconut chocolate will launch this spring, the company reported. 




Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

X
This ad will auto-close in 10 seconds