Whole Foods and Instacart will partner for Mother’s Day delivery

AUSTIN, Texas — Whole Foods Market and Instacart are partnering to make it more convenient to show Mom how much you love her this Mother’s Day. Using the Instacart service, Whole Foods will deliver flowers in as little as one hour across 15 major U.S. metros, along with a selection of other gifts.

 

Between May 1 and May 10, customers can log onto Instacart.com or the Instacart mobile app and choose from two Whole Foods Market bouquet options, then use the “notes” feature to specify their preferred color and what they would like to say on a handwritten card. Customers can also choose a delivery window of within one hour, within two hours or at a scheduled time. Orders can be placed up to six days in advance.

 

Customers can use Instacart’s Mother’s Day “aisle” to also purchase teas, chocolates, candles, body care items or breakfast ingredients, all curated by Whole Foods Market experts and available for delivery with the bouquet. Instacart’s database of recipes from Whole Foods Market come with automated shopping lists to add ingredients to the online cart.

 

“After seeing how much customers loved our Valentine’s Day floral delivery with Instacart, we’re now excited to offer a convenient, affordable way to celebrate moms everywhere with Whole Trade flowers that give back to women and communities around the globe,” said David Lannon, executive VP of operations for Whole Foods Market. “In keeping with our mission to delight shoppers, we also think customers will love ordering with Instacart’s automated shopping lists for brunch recipes, or finding mom a new favorite candle, all in a format that fits their schedule.”

 

Instacart delivery from Whole Foods Market is currently available in stores across 15 markets: Atlanta; Austin; Boulder; Boston; Chicago; Denver; Houston; Los Angeles; New York City; Philadelphia; Portland, Oregon; San Francisco; San Jose; Seattle and Washington, D.C.