News Briefs

Dropps is rolling out UltraWash Plus Biobased Power Dishwasher Detergent Pods. 

UltraWash Plus joins Dropps’ suite of recently reformulated dish and laundry products with curbside recyclable retail packaging. Following its June launch into Wegmans stores, Dropps dish products are now available at Meijer and Save Mart.

“Dropps' UltraWash Plus Power Dishwasher Detergent is a testament to our brand's promise: 'Made Clean, Made to Clean,'" said Alastair Dorward, CEO of Dropps. “The enthusiastic reception from our new grocery partners, Meijer and Save Mart, underscores the growing demand for effective, sustainable and accessible cleaning solutions. We aim to make our customer’s lives easier with products that get the job done right the first time and every time by delivering cutting-edge cleaning power while minimizing waste. This is how Dropps sets a new standard of clean—one that refuses to compromise.”

Dropps’ new triple chamber pod is made without phosphates, chlorine, phthalates, sulfates or dyes, aligning with the brand's clean formulation standards. The septic-safe formula contains powerful cleaning agents, including:

• Surfactants that cut through tough grease;
• Specialized enzymes and oxygen-powered mineral ingredients that target food and beverage stains and stuck-on grime; and 
• A spot-free rinse aid. 

In addition to being available at Meijer, SaveMart and Wegmans, the new product is available online at Walmart, Amazon, Thrive Market and Dropps.com. 

Pixi is marking its silver anniversary with a new product collection that pays homage to the milestone. 

The new limited edition 25 Years of Glow collection features a curated assortment including new and seasoned must-haves.

Included in the selection are such products as: 

• Hand Hero: A quick-absorbing and aromatic hand lotion that is infused with such ingredients as tea tree oil, rosemary oil, jojoba and ceramides; 
• Glowin’ TwentyFive: A pigmented glow powder that gives off a soft blurring effect. The available shades include PeachGlow, RoseLove, SunKissed and SuperGold; 
• Liquid Fairy Lights: A glitter eyeshadow that comes in six limited edition shades including PetalQuartz, SilverSky, PassionLight, Sapphire, Amethyst and OliveGold; and 
• Matte Last Liquid Lipstick: A liquid lipstick available in six limited edition shades including FreshPink, WarmPink, HotPink, Crimson, RawRust and CherryBerry. 

Pixi beauty products are available for purchase online and at select retailers. 

Barrière is launching transdermal multivitamin and single vitamin patches for the first time in a pharmacy retailer. 

The brand announced that an assortment will be available in nearly 250 Walgreens stores across 39 states. 

“We are thrilled to be bringing the Barrière brand into Walgreens doors this November 2024," said co-founder Cleo Davis-Urman. "This retail expansion represents our first foray into the pharmacy aisle, allowing Barrière transdermal vitamin patches to be purchased by an even wider customer base and in an alternative in-person setting, beyond our DTC roots. While consumers have always gone to the pharmacy for vitamins, we hope to continue to usher in a new era of transdermal vitamin patch offerings that provide the mass market with an innovative, simple, yet highly effective means to lead their healthiest lives.”

The introduction of Barrière vitamin patches into Walgreens highlights the brand's ongoing effort to expand its vitamin patch assortment availability beyond its DTC roots, the company noted. 

Barrière is available across its DTC online site and other online retailers, such as Anthropologie, Free People and Larroudé.

Just Ice Tea recently unveiled its latest flavor, Lewie’s Lemon, selling at New York City’s independent retailers. 

Launched in 2022 by the co-founders of Honest Tea, Just Ice Tea maintains the refreshing spirit of Honest Tea, but embodies today’s principles of transparency and corporate responsibility, the company noted.

Just Ice Tea uses fair trade certified black tea sourced from Mozambique—where it’s grown without synthetic pesticides, herbicides, insecticides or fertilizers—organic lemons and agave, the company noted. The name also hearkens back to an Honest Tea fan favorite, Lori’s Lemon Tea, which was named in honor of an Ohio artist who won the label design contest for the drink.

Dial is bringing out two new soaps.

Dial Antibacterial Defense Eucalyptus & Mint hand soap is making its debut. This formula contains aloe vera and kills more than 99.9% of bacteria while being gentle on skin, leaving it feeling soft, smooth and healthy, the company noted. 

Dial Sandalwood & Vanilla Antibacterial Defense Hand Soap with Aloe is the second new soap entry, available at Target.com.

Discover the warm and woodsy scent of Dial Antibacterial Defense Sandalwood & Vanilla hand soap. This formula contains aloe vera and kills more than 99.9% of bacteria while being gentle on skin; leaving it feeling soft, smooth and healthy, the company said. 

Both soap brands are approved as cruelty free under the Leaping Bunny program and is dermatologist tested. The packages contains 11 fluid ounces of Dial hand soap. 

Kourtney Kardashian Barker is introducing Lemme hair growth supplement, which the company said is formulated with a clinically-studied keratin complex and a blend of vitamins, minerals and amino acids.

Lemme Grow fights age-related hair loss, promotes hair growth and boosts shine and radiance in 12 weeks, the company said.

Lemme Grow's biotin-free formula was designed for those with sensitive skin and hair. The product's clinically-studied complex is shown to increase hair's amino acid composition, promote scalp health and reduce hair shedding from everyday activities, including brushing and washing, the company noted. 

"Lemme Grow is formulated with clinically-validated ingredients to promote hair growth, reduce age-related hair loss and improve hair quality. This biotin-free formulation is developed for those with sensitive skin and hair and includes researched ingredients including Keratin, L-Cysteine, Silica and a studied vitamin complex," said Kathleen Valenton, board certified doctor and Lemme Medical Advisory Board Member.   

"I've been passionate about creating a natural, science-backed hair growth supplement since we launched Lemme. It took us over two years to perfect Lemme Grow, and I'm excited for consumers to see the transformative results," Lemme founder, Kourtney Kardashian Barker said.

Lemme Grow is now available to purchase exclusively on lemmelive.com.