What if pharmacies could reach patients where and when they need it? And how can doing so impact a pharmacy’s bottom line and patient health? These were the questions answered by Kimberly Howland, vice president of product engineering at EnlivenHealth in a webinar hosted by DSN held Thursday.
Noting that EnlivenHealth is focused on developing tools that put pharmacists at the center of the healthcare ecosystem, Howland highlighted the ways that retail pharmacy’s role has been changing, as well as the growing importance of personalized patient communications and the benefits for pharmacies that implement a digitally driven patient communication strategy. From IVR to personalized text messages and more, Howland shared the ways that Enliven-Health’s patient communication solutions can positively affect a pharmacy’s patients.
“Being able to feel like your pharmacy is looking out for you and reaching out to you, pulling you in for some of these services just takes a load off the patient’s mind and makes them feel more supported by their local pharmacies,” she said.
To watch the full webinar, which also includes a Q&A session, please click here.