Franklin Farms is catering to those adhering to a plant-based lifestyle.
The brand, which is a division of Keystone Natural, is rolling out a new collection of chickpea products.
Featuring tofu made from chickpeas, the products are easy to use, require no draining or pressing, and can easily be cubed or sliced, the Parsippany, N.J.-based company said.
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“Our team is excited to introduce Chickpea Tofu to our portfolio of plant-based offerings,” said Kenny Sung, CEO of Keystone Natural Holdings. “With the rising number of consumers looking to increase their plant-based protein intake paired with the on-trend growth of the chickpea, these innovative products align well with market trends. Chickpeas are a nutrition-packed powerhouse and are set to replace cauliflower as the latest food trend in 2021. The versatility of the chickpea combined with its familiar delicious taste and health benefits are all key components driving its popularity.”
Made from plant-based, vegan and non-GMO ingredients, the new kosher tofu offerings also are free of cholesterol, gluten and soy, the company said.
Available varieties include:
- Original Chickpea Tofu, featuring a medium-firm texture with a creamy consistency; and
- Peppadew Pepper Chickpea Tofu, containing a kick of zesty spice.
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“These innovative offerings are exciting news for consumers who seek a soy-free diet, as they can now enjoy our Chickpea Tofu,” Cindy Wong, vice president of sales at Franklin Farms, said. “Now more than ever, consumers are seeking meals that are familiar, yet flavorful, while still providing health and nutritional benefits. A leading powerhouse in plant-based food, chickpeas are a great addition to any diet as they provide consumers a good source of protein, dietary fiber, magnesium, iron, folate and phosphorus. Chickpeas are also rich in antioxidants and essential vitamins.”
Currently, both Franklin Farms Chickpea Tofu offerings are available at select Albertsons and Safeway stores.