Giant Food Stores debuts new company name
Giant Food Stores has a new company name that highlights the role its stores and team members have played since being founded in 1923.
Now, known as The Giant Company, the Carlisle, Pa.-based retailer also is unveiling brand new logos for its Giant, Martin’s Giant Heirloom Market, Giant Direct and Martin’s Direct family of brands.
Featuring a lead as part of the “A” in each banner’s name, the new logo designs were created to signify its commitment to growth and freshness, the company said.