Heinz’s Tomato Blood Ketchup embraces all things Halloween

Heinz is getting into the spirit of spooky season with a limited-edition launch.

To do just that, the brand is rolling out a limited number of its Tomato Blood Ketchup bottles, which embrace all things Halloween.

“Families have had to navigate a lot this year, and Halloween is no exception,” Shelly Hayden, brand manager for Heinz Ketchup said. “With Heinz Tomato Blood Ketchup, we want to give families a fun way to go big with their spooky celebrations, even if they look a little different in 2020.”

The bottles, which contain Heinz’s classic ketchup, feature a spooky Halloween-theme, the company said.

Those interested in obtaining a bottle of the tomato blood ketchup have until Oct. 31 to enter a TikTok Hashtag Challenge from Heinz that requires participants to submit a Halloween-themed video featuring a bottle of the brand’s ketchup that also includes the #HeinzHalloween and #Sweepstakes hashtags.

Further information on the challenge can be found at HeinzHalloween.com.