iHerb is rolling out three new supplements specifically designed to support individuals using semaglutide (GLP-1 agonists) by addressing side effects such as nausea, pain, loss of muscle mass and skin elasticity and changing blood sugar levels.
The new product line, CollagenUP Plus, Berberine Advanced and Digestion Pro, are the latest innovations under California Gold Nutrition, iHerb's leading house brand of vitamins, minerals and supplements.
Mehmet Oz, iHerb's global advisor and stakeholder, and Michael Murray, iHerb's chief scientific advisor advised on the formulation of premium ingredients needed to address key nutrient deficiencies that may occur when a person's appetite is significantly reduced, the company noted.
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Recent research on weight management drugs projects that 93 million adults in the U.S. who are overweight and obese may benefit from a GLP-1 agonist medication, the company said. In spite of the rising adoption, a recent report revealed 60% stopped using their GLP-1 medication before reaching their targeted duration, with many citing negative side effects as a factor for quitting the medication. In response to these challenges, iHerb's new dietary supplements are specifically designed to address common side effects from GLP-1 medications and help increase the likelihood of individuals to maintain their weight loss program.
"After months of preparation, we are proud to introduce our new California Gold Nutrition supplements specifically formulated to mitigate the adverse effects of GLP-1 therapy," said Emun Zabihi, CEO of iHerb. "Collaborating with esteemed health experts Dr. Mehmet Oz and Dr. Michael Murray, we have developed products that enhance overall well-being and demonstrate our dedication to addressing our customers' needs. As a trusted retailer with a portfolio of over 50,000 health and wellness products, we remain committed to providing affordable, convenient solutions that empower our customers to lead healthy and fulfilling lives."
CollagenUP Plus is designed to prevent muscle loss as well as regulate blood sugar levels and minimize nausea and bloating. When mixed with water, it meets the criteria of a small particle-size meal that supports proper gut function in users of GLP-1 agonists. CollagenUP Plus contains hydrolyzed marine collagen to help keep skin firm, prebiotic fiber blend to further promote digestive health, and essential amino acids to support muscle health, iHerb said.
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Berberine Advanced features Berbevis, a phytosome formulation that has been proven to support healthy body composition and blood sugar levels, per the brand. Beyond metabolic support, Berberine Advanced can also support heart health, aid in weight management and contribute to overall gut health, the company noted.
Digestion Pro features Prodigest, a patented plant-based blend designed to optimize digestive function. Supplementing GLP-1 treatment with Digestion Pro can help safeguard against potential side effects such as bloating, nausea and stomach pain, iHerb stated.