Lidocaine, CBD combine in cbdMD’s new Premium Relieve

Popular brand cbdMD is augmenting its topical offerings with the debut of Premium Relieve. The product combines cbdMD’s broad-spectrum CBD formula with 4% lidocaine to provide temporary relief from minor muscle aches and pains. 

Premium Relieve sets itself apart by being one of the few CBD topicals available in an aerosol spray form, cbdMD said, touting the product’s bag-on-valve technology, which allows the product to spray at any angle. 

“Topicals have never been more popular for consumers, with more and more products adding CBD to their formulas these days,” said Ken Cohn, Chief Marketing Officer at cbdMD. “At cbdMD, we’re revolutionizing the topical market by introducing innovative products that continue to lead in each category. With ‘Premium Relieve’, we are proud to now offer an expanded topicals line that is well-rounded and balanced, with broad appeal to not only health-minded individuals, but anyone seeking to enhance their personal wellness.”

The Premium Relieve spray joins cbdMD’s other topical products, which include Product of the Year winner Premium Freeze Pain Relieving Formula, as well as Premium Recover Pain Relieving Formula, which contains histamine dihydrochloride alongside broad-spectrum CBD in a moisturizing, scent-free cream. 

This article was originally published by CBD Retail Insights.