News Briefs

Mike’s Hard Lemonade is rolling out two new product lines that reimagine its classic beverages and traditional Latin American Aguas Frescas. 

The new Limonada Fresca line from the brand, which features a blend of citrus, lime and lemon flavors, is made with fruit juice and agave nectar. 

Available in four flavors—watermelon lime, mangonada, citrus limonada and pineapple guava—each 12-oz. can contains an ABV of 5%. 

On the other hand, the newly debuted Harder mixed drink collection comes in a 16-oz. single-serve cans that have an ABV of 8% and come in piña colada, hurricane punch and screwdriver flavor options. 

Both new launches from Mike’s Hard Lemonade are available for purchase wherever the brand’s products are currently sold. 

SmartyPants is targeting gut health in children aged 4 years old and older with its new Fiber & Veggies gummy supplements. 

Specifically formulated to help support regular digestion, the product contains bioavailable nutrients including 3 g of plant-derived prebiotic dietary fiber and inulin, the company said. 

Also featuring a green veggie blend that equals about three cups of kale, the new Fiber & Veggies product carries an SRP of $17.99. 

CoverGirl is unveiling a new product that will give consumers’ skin a subtle glow. 

New from the beauty brand is the Clean Fresh Radiant Loose Powder Bronzer, which features micro-fine shimmers to illuminate and warm complexions. 

Formulated with oil absorbers to keep skin fresh and smooth without feeling dry, the powder gives off a soft focus effect that helps reduce the appearance of pores and fine lines, the brand said. 

Free of talc and fragrances, the Clean Fresh Radiant Loose Powder Bronzer contains natural-origin pigments and does not contain parabens, sulfates, phthalates or mineral oil. 

Every Man Jack is drawing inspiration from the West Coast’s water locals with a new collection of bar soaps. 

The bar soaps are created from naturally derived and cold-pressed ingredients and are designed to moisturize the skin. The brand claims the soaps are formulated in a manner that reduces energy consumption and therefore results in a gentler soap.

The bar soaps are made with FSC Certified Paperboard and are available in four options—Glacier Bay, Tahoe Blue, Yosemite Falls and Pacific Drive. 

Retailing for $8 each, Every Man Jack’s new bar soaps are available for purchase online. 

Sephora is shining a light on its Beauty (Re)Purposed program, which offers a start-to-finish solution for sustainable beauty routines that avoid landfills. 

The empties collection program is designed to help reduce hard-to-recycle packaging waste in the beauty and wellness industry and offers consumers the chance to give their products a second life. 

The program works by having users clean out their beauty product packaging by removing all product and then dropping them off at their nearest Sephora location that features a dedicated bin. 

To date, Beauty (Re)Purpised has collected more than 10,860-lbs. of hard to recycle material, which equals to 217,2220 lipstick tubes, the company said. 

Tombstone Pizza is going back to its roots with its new line of pizza. 

The brand’s recently launched Tavern-Style Pizza features its signature sauce on a thin and buttery crust. 

Available in two flavors, consumers can choose from: 

• The Primo: Containing pepperoni, sausage, banana peppers, red onion, tomato sauce and mozzarella cheese, it comes on a thin crust; and
• Let’s Meat Up: Featuring pepperoni, pork belly crumbles, tomato sauce, cheddar and mozzarella cheeses on a thin crust. 

Consumers can find Tombstone’s Tavern-Style Pizza at select retailers, with expanded availability coming in July.