Nestlé, with/n look to aid in achieving health-and-wellness goals

Nestlé has a brand new partnership under its belt.

The company is joining forces with with/n, a customized lifestyle app that helps users take control of their health-and-wellness goals.

“No two bodies are the same, so why follow the same plan?” Amy Thompson, holistic well-being lead at Nestlé's Silicon Valley innovation outpost, said. “The with/n app gives personalized recommendations based on your goals — custom nutrition plans, live coaching and all the motivation you need to form lifelong habits.”

With/n uses proprietary technology that adapts to the rhythm of one’s lifestyle to provide specific daily recommendations and feedback for a fully customized experience, the company said. Registered dietitians, nutritionists and health coaches also are available to help provide always-on support for more mindful decisions.

In addition, the app also features a wide range of nutrition plans, as well as health-and-wellness features that look to elevate one’s relationship with food to help maintain a healthy weight and responsible dietary choices.

That’s where Nestlé comes in, as the app provides specific meal recommendations and food at local restaurants, as well as a variety of ready-made meals from Lean Cuisine.

“There is such natural connection between the with/n app and Lean Cuisine,” Kate Schultz, senior dietitian at Nestlé, said. “Both are committed to wellness by fueling you with the motivation and support to be the best version of you.”