RONKONKOMA, N.Y. — Balance Bar, a maker of nutrition energy bars, launched its new Balance bare line. The bars — available in Mixed Berry Nut, Sea Salt Caramel Nut and Sweet and Spicy Nut — are made with whole nuts, fruits, seeds and other nutritious ingredients. The company is billing its new bars as the ideal health-conscious addition to an afternoon snack break.
“More than half of Americans (53%) are snacking two or three times a day. One in every five eating occasions in the United States is a snack,” said Katia Facchetti, CMO, Balance Bar. “We want to make sure we’re offering plenty of smart snacking options with great taste and balanced nutrition. Balance bare is a great choice for a smart snack consumers can feel good about.”
Balance bare products are available for a manufacturers suggested retail price of $1.69.