CBA gives consumers new territory to explore

PORTLAND, Ore. — Craft Brew Alliance, an independent craft brewer, announced that its second Craft Beer Explorer Variety Pack is available for purchase in markets across the United States.



The pack offers beer drinkers an opportunity to enjoy special release beers from three different craft breweries. The newest edition of the package includes: Kona Lemongrass Luau Blonde Ale, Redhook Fat Chance Light IPA and Widmer Brothers Double M.A.C. Session IPA



“Today’s beer drinkers love to explore new styles and flavors, and they’re looking for variety,” said Robert Rentsch, senior director of brand development. “CBA is home to three of the most popular and original craft breweries in the United States, which gives us a unique advantage in that we can offer a variety of beers from several distinctive breweries, as opposed to just one. We developed the Craft Beer Explorer package to introduce consumers to some long-time pub favorites and innovative, small-batch beers that they might not be able to get outside of our breweries.”



The Explorer Pack invites consumers to visit CraftBeerExplorerPack.com to learn more about the beverages and share their feedback.