Estracell Wedge Edge sponge now available at retailers nationwide

WALLED LAKE, Mich. Armaly Brands has expanded the distribution of its Estracell Wedge Edge sponge.

The Wedge Edge sponge, a multi-surface, no scratch scrub sponge that features a patent-pending, 30-degree angle shape that reaches deeper into hard-to-get-to corners and crevices, now will be available at such retailers as Walmart, Winn-Dixie, Spartan Stores, Publix.

"Consumer demand has driven retailers to make the Wedge Edge available in outlets nationwide," said John Armaly Jr., president of Armaly Brands.  "As more consumers discovered the product's distinctive shape which allowed them to clean those hard-to-get-to areas and experienced the advantages of the Estracell material the demand for the product really took off.  We had reports from buyers telling us that customers were asking for the product which was really a key component in allowing us to secure additional distribution."

Armaly also is the maker of cleaning products Brillo, Auto Show and Armaly ProPlus.