Frito-Lay debuts combo snack
PLANO, TX — Cheetos and Doritos, two brands from PepsiCo's Frito-Lay division, announced the introduction of Cheetos Flamin' Hot/Doritos Dinamita Chile Limon Mix, which will bring a spicy-crunchy combo to consumers in a single bag. The debut marks the first time the two snacks have been available in the same package.
"The new Cheetos Flamin' Hot / Doritos Dinamita Chile Limon Mix unites the much-loved spice and crunch offered by these two brands and packs layers of great flavor in every bite," said Ram Krishnan, VP marketing, Frito-Lay. "We found that fans of one product are often fans of the other — so we made it easier to enjoy them together as the ultimate spicy and crunchy snack combination."
The new snack is available in stores nationwide for a suggested retail price of $3.49 for an 8-oz. bag, and $1.49 for a 3.25-oz. bag.