Hy-Vee to host six Hy-Vee Pinky Swear Kids Triathlons

 

WEST DES MOINES, Iowa - Hy-Vee on Tuesday partnered with the Pinky Swear Foundation to sponsor several Hy-Vee Pinky Swear Kids Triathlons in cities across the Midwest. The partnership will help with the foundation’s efforts to raise funds and awareness for the families of children who are suffering from cancer.

 

Hy-Vee is collaborating with the foundation to bring youth triathlons to several of the communities it serves. In summer 2016, races will be held in Des Moines, Minneapolis, Chanhassen, Omaha, the Quad Cities and Kansas City. The Hy-Vee Pinky Swear Kids Triathlons are fitness-friendly and accessible to youth of all skill levels. The events reinforce Hy-Vee's commitment to health and wellness while providing opportunities to engage children in fundraising and giving back to their communities.

 

What began as a promise between a father and son has turned into a nationwide triathlon series and fundraiser for children fighting cancer. Before 9-year-old Mitch Chepokas died of cancer, his dad, Steve, made a pinky swear promise with him to continue to help children with the disease. Today, Pinky Swear provides immediate needs support and unique family programs to families with children who have cancer. To accomplish this, the foundation holds youth triathlons in a dozen states across the country and encourages kids to fundraise and build support for other children in need.