Kimberly-Clark launches GoodNites Tru-Fit

NEENAH, Wis. — Kimberly-Clark announced the launch of GoodNites Tru-Fit underwear, a bedwetting management solution. Tru-Fit contains cotton blend with disposable, absorbent inserts. The product washes and feels like regular underwear and provides nighttime protection help keep sheets and pajamas dry, according to the company.



"GoodNites Tru-Fit is an innovative product born from the consumer insight that mom desires greater normalcy in managing bedwetting to help her child feel more confident," said GoodNites senior brand manager Doug Daniels. "Bedwetting is common — and it's our mission for mom and child to have the resources, education and support they need to successfully manage this condition."



GoodNites Tru-Fit is available for purchase now at most national retailers and is designed for boys and girls in sizes small/medium and large/extra-large, with colors and patterns for each size.