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Kmart brings back Bluelight Specials just in time for school

7/23/2009

HOFFMAN ESTATES, Ill. Kmart's "Mr. Bluelight," the company's renowned bargain hunter, is helping customers stay back-to-school-cool without breaking the bank, with the return of its exciting Bluelight Specials.

"We brought back Bluelight Specials last weekend and based on the overwhelming response and customer feedback, we're introducing even more, new specials this Sat., July 25," said Mark Snyder, chief marketing officer, Kmart. "It's a priority at Kmart to continue to give its customers the opportunity to take advantage of our combination of quality, price and value on the summer's hottest items and even plan for back-to-school."

Kmart's Bluelight Specials are taking over everything from patio furniture to schools supplies, with savings up to 75%.

For more information on the Bluelight special event, customers can follow Kmart on Twitter and Facebook.

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