Mack Elevation Forum merges with The Swanson Group

NEW YORK Mack Elevation Forum, a strategic sales and business development consulting organization, announced late last week that it has merged its company with The Swanson Group.

The new partnership will provide unique strategic and synergistic business development resources centered around "Boardroom to Boardroom" value creation, industry alignment, Go-to-Market advisory support, B2B leadership, and comprehensive client representation, according to Mack Elevation Forum managing director Dan Mack.

The newly positioned company will be organized under The Swanson Group, and Mack Elevation Forum will serve as the strategic business development arm of the company. TSG was founded in 1998 with a mission of building consumer brands and company value through deep client/ retailer alignment.

"The new company’s mission — Growth Specialists and Business Builders — offers very differentiated assets to magnify our clients current and future strategic positions, providing competitive advantage while unlocking new value with our retailer partners," Mack said. "TSG will bring a national perspective and insights into the emerging trends shaping the retail industry, while generating meaningful outcomes with a proprietary and dynamic strategic blueprint growth process — differentiating our clients from competition and creating new revenue streams."