Madhava Natural Sweeteners rolls out fair-trade-certified organic raw agave nectar

LONGMONT, Colo. — Madhava Natural Sweeteners has introduced raw organic agave nectar that now is fair-trade-certified.

Starting this week, Madhava will be shipping fair-trade-certified organic raw agave nectar to supermarkets and natural food stores nationwide. Madhava raw organic agave nectar is made from the natural juice of the weber blue agave plant, which is organically grown and sustainably farmed in the Sierra Madres region of Mexico.

"We are proud to make this important move as part of our ongoing commitment to sustainability," Madhava EVP Victoria Hartman said. "We are pleased to offer consumers the opportunity to make a difference and help support farmers, their land and their communities with every raw agave purchase they make."