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Nestlé Pure Life launches Loyalty Rewards Program, encouraging healthier lifestyles

7/21/2014

STAMFORD, Conn. — Nestlé Pure Life recently launched the Spanish-language Drink Better Live Better Rewards Program, as a part of the brand's ongoing efforts to encourage families to live healthier lives.



Nestlé Pure Life is giving consumers the chance to redeem points for rewards by purchasing specially marked packages of water and entering the code online. Points also can be redeemed by inviting friends to sign up for the program through a shared link, watching Water Wizard videos on the website and taking a short survey. Rewards include Nestlé Pure Life coupons, kids’ sports equipment, backpacks, gift cards, theme park tickets and more.  



In addition, through the Nestlé Pure Life en Español's Facebook page, Latina moms will receive expert advice on how to help their families, as well as be encouraged to share advice online. For the second year in a row, the Nestlé Pure Life brand is teaming up with leading Latina nutritionist, Sylvia Meléndez Klinger. Meléndez Klinger will share easy ways to encourage children to drink more water, and guidance on keeping kids hydrated in the summer, when returning to school and over the holidays.

 


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