Now at Target: new help for curly-haired kids

NEW YORK -- There's new help for kids with corkscrews, kinks, coils and ringlets, and it's now available in the hair care aisle at Target.

The new Boing collection from SoCozy is a line of hair products designed to simplify curly hair styling routines so curly kids everywhere can sport their spirals proudly. The multi-functional Boing Curl Shampoo, Boing Curl Conditioner and Boing Curl Gel-Cream ensure touchable, frizz-free curls every single time. Each product contains a safe and effective ingredient blend to protect and nourish for soft, bouncy curls. 

“After countless conversations with frustrated parents, who’re unfamiliar with styling textured hair, we developed Boing as a solution to help them style their children’s hair with confidence," said Cozy Friedman, founder of SoCozy and Cozy’s Cuts for Kids Salons in New York.

The SoCozy Boing Curl Shampoo, Boing Curl Conditioner and Boing Curl Gel-Cream are available at Target stores, Target.com and socozy.com for $12.95 each.