Pet owners show preference in purchasing from brick-and-mortar stores
Although there has been an uptick in e-commerce when it comes to pet owners, many prefer to purchase products such as food for their four-legged family members from brick-and-mortar locations like PetSmart and Petco.
This information comes from the latest market research report from Packaged Facts titled, Pet Food in the U.S., 13th Edition. The report takes a look at the comprehensive overview of the market size, projections, cross-market-trends and acquisitions. The report also studied the wide range of products available to consumers which contain special claims, exotic proteins and grains aimed towards winning over pet owners.
Pet Food in the U.S., 13th Edition states that about 88% of dog owners and 93% of cat owners admit to purchasing food for their pets from a store within the last 12 months. One demographic most comfortable with non-traditional purchasing options are millennials. This group was more likely than any other to buy items through a website or app for home delivery or in-store pickup.
Packaged Facts also notes that in 2017, pet retailers strengthened online offerings without ignoring their brick-and-mortar locations. PetSmart added 63 locations in its first three quarters and opened its 1,600th store. Petco operates more than 1,500 stores and Pet Supplies Plus has 400 locations in the nation.