Polaner launches new website, contest

PARSIPPANY, N.J. — Polaner All Fruit, which was certified as a non-GMO food maker earlier this summer, has rolled out a revamped website and a contest to celebrate. The contest will see fans of Polaner fruit spread voting for their favorite remake of the company’s “Don’t Dare Call it Jelly” commercial.

“With the new line of Non-GMO Project Verified Polaner All Fruit hitting shelves and breakfast tables nationwide, we believe there’s no better time to revive the tagline that embodies the brand’s storied history,” B&G brand manager Sandra Paige said. “And to continue the celebration, we’re excited to unveil the new website for Polaner, which allows consumers to more easily search and find the Polaner products they know and love.”

To enter the contest, consumers have to like Polaner’s Facebook page, and vote for their favorite commercial to be entered into a drawing for weekly prizes of $50 and the grand prize of $100.