Procter & Gamble names the next Mr. Clean

CINCINNATI — George native Mike Jackson was selected #TheNextMrClean, filling in for Mr. White during his extended vacation.

Procter & Gamble selected Jackson for his “innovative and creative take on Mr. Clean’s jingle, his strength, bald head and willingness to tackle any mess.” Jackson takes home $20,000, as well as a large supply of Magic Erasers. He starred in a production of the 2017 limited-edition Mr. Clean calendar.

“It’s definitely a dream come true to become the next Mr. Clean,” said Jackson. “While it’s impossible to replace the iconic Mr., I’m excited for this opportunity to help people tackle the most seemingly impossible messes while he’s away... and have some fun!”

In addition to the calendar, Atlanta-native Jackson will be joining Denver Broncos linebacker DeMarcus Ware to support Mr. Clean as he makes his Super Bowl ad debut in Houston.

“Mr. Clean has been tough on grease and grime for 60 years and we’re confident that Mike has what it takes,” said Kevin Wenzel, Associate Brand Director, NA Surface Care, P&G. “We had so many great entries in #TheNextMrClean contest and we are very thankful for everyone’s enthusiasm and participation.”

P&G began its search for #TheNextMrClean on Sept. 7.