ROI marks three-year anniversary

NEW HAVEN, Conn. A software-as-a-service provider specializing in retail space and assortment optimization marked its three-year anniversary.

Retail Optimization Inc. offers an innovative, predictive macro analytics that optimizes both retail space and assortment simultaneously. Since ROI’s inception, more than 400 grocery and drug stores including Supervalu, Giant Eagle, Kroger, Rite Aid and Ahold have been optimized by the ROI process, the company said.

Additionally, new partnerships with such consultancies as Willard Bishop and Retail Performance Group are continuing the momentum and already showing positive effects, ROI said.

“The retail market demands results and we typically see 3% to 5% lifts on a store by store basis,” said ROI president and CEO Wes Bray, “Since we can deliver scalable, predictive analytic reporting that interfaces with a retailer’s current systems, ROI is perfectly positioned to quickly provide critical business intelligence, especially as more retailers move toward computer automated ordering.”