Safeway launches annual campaign for people with disabilities

PLEASANTON, Calif. — Safeway has launched its annual April fundraising campaign to benefit people with disabilities, the supermarket chain said Monday.

The company said The Safeway Foundation, its philanthropic arm, had launched the campaign to benefit Easter Seals, Special Olympics and other groups, saying its Support for People with Disabilities campaign had contributed more than $140 million.

"We have designated April as our time to make a difference in the lives of countless people served by these well-respected organizations," Safeway EVP and Safeway Foundation chairwoman Larree Renda said. "Because one-in-five people live with a physical or intellectual disability, few causes resonate as deeply with our employees, customers and in our neighborhoods as the need to help people with disabilities reach their full potential."