Sam's Club enhances holiday shopping experience

BENTONVILLE, Ark. — Sam's Club announced that it is making it easier for consumers to shop this holiday season with the launch of its holiday shopping site, SamsClub.com/gifts, and an enhanced mobile application that together streamline on-the-go and at-home shopping.

"Our members are looking for simple solutions that will expand their access to Sam's Club values round the clock. The SamsClub.com and mobile teams have responded to our members' shopping needs, creating cutting-edge solutions to connect and save," Sam's Club SVP marketing John Boswell said. "We're changing the holiday landscape with exceptional values, innovative interactivity and time-saving solutions for shoppers. Members can now access our extraordinary assortment of holiday values from anywhere in the United States, any hour of the day."

Sam's Club shopping site can be accessed by both members and nonmembers and can be viewed on tablets and smartphones. The company said the site provides solutions for every aspect of holiday planning, whether it's preparing and decorating the home, entertaining friends and family, giving presents or meal planning. SamsClub.com/gifts will feature a daily "Holiday Value of the Day" including online exclusives, gifts with free shipping and instant savings at extraordinary values. SamsClub.com/gifts also features digital versions of gift guide and entertaining catalogs, a listing of weekly savings events, holiday hours, shipping cut-off dates and more.

If that wasn't enough, Sam's Club announced that customers can get early access to Sam's Club's holiday value of the day beginning Nov. 1, by signing up for email, text/SMS or mobile alerts at SamsClub.com/gifts. In addition, customers can use the Sam's Club mobile app to create shopping lists, view customized coupons and view a store layout of their local Sam's Club, among other features.

"We're excited to present an enhanced Sam's Club app that expands mobile shopping opportunities to include memberships, online and in-club purchasing," said Matt Martin, senior manager for mobile marketing at Sam's Club. "With more than 900,000 users already engaged, the Sam's Club app now allows users to literally hold shopping solutions in the palms of their hands."